7 REASONS CIOS AND CTOS ARE INTERESTED IN UCAAS
What’s next for CIOs and CTOs? A move beyond the “information” and “technology” responsibilities of their roles, it seems. According to analyst firm Gartner, driving business growth is now a top priority, even as these executives remain focused on the digital transformations of their organizations.
Business growth, though, is dependent upon the ability to innovate and pivot in a fast-moving competitive landscape. As CIOs and CTOs evaluate how to manage disruption and change, they’re turning to Unified Communications as a Service (UCaaS). Here’s why…
How UCaaS Helps Organizations Innovate and Pivot
Business Model Change – A key challenge for CIOs and CTOs in delivering growth is supporting business model change. According to Gartner’s annual CIO Agenda survey, 49% say their organizations have already experienced a change in their business model. This trend appears likely to continue. In Gartner’s CEO Perspective survey, 63 percent of respondents said they plan to shift their business model by 2020. To support this vision, CIOs and CTOs must identify and guide specific initiatives that “change business models and drive consumer engagement, product management, and technology,” Gartner says.
Return on innovation – While support for digital transformation is high, CTOs still must show a return on investment. Cloud communications lowers the total cost of ownership, of course, but it also facilitates innovation, which in turn leads to growth. For example, UCaaS allows dispersed teams to assemble and collaborate with ease, thus breaking down internal silos. Meanwhile, …